The brand’s creative mind is Marta Cometti, a sensitive and enterprising Swiss woman.
Trained as an anthropologist, passionate about photography, victim of wonderlust, writer by accident and jewelry designer by choice.
One day she decided to change profession to be free and become in charge of her own life and destiny, escaping the stress and routine of working behind closed walls. At the same time she wanted to carry out an activity that would directly generate profits for people living in difficult situations. During a stay in Niger she met several artisans who no longer had the opportunity to carry out their skill due to the stagnant economic situation and underdevelopment. So the step was easy: freeing her creativity, she decided to become a jewelry designer.
She now lives in Niger most part of the year, right in the middle of the desert, in a small mud house where she has installed her workshop for the silver handcraft and where she works in collaboration with Tuareg artisans.
Ahlouk is born in a context of harmony between people who think together constructively and have a bond that goes beyond the work itself.